Travel Trade Sales Missions
Connecting Tourism Suppliers with the Right Travel Trade Buyers
Since 2016, Explore Marketing has organized and led sales missions across the USA and around the world, helping attractions, sightseeing companies, museums, and destination marketing organizations (DMOs) connect directly with qualified travel trade buyers.
In the U.S., these missions have included meetings with receptive operators, student group planners, OTAs, and member benefit companies in key cities. Internationally, our missions have reached priority markets including Germany, Switzerland, the Netherlands, Italy, France, the UK, Belgium, India, China, Korea, and Taiwan.
Every mission is planned with quality over quantity in mind, ensuring each participant meets with decision-makers who are a strong fit for their product.
Types of Sales Missions We Offer
Custom Sales Missions for DMOs
For destinations that want to bring a select group of member organizations to meet with targeted buyers.
Boutique Group Sales Missions
Small-group, shared-cost missions where individual suppliers can buy in and gain access to pre-qualified buyers in specific markets. You can find our current line up of upcoming sales missions listed below.
Markets We Target
-
U.S. cities with strong receptive, group, and OTA networks
-
European markets including Germany, Switzerland, the Netherlands, Italy, France, the UK, and Belgium
-
Asia-Pacific markets including India, China, Korea, and Taiwan
-
Buyer segments such as OTAs, group tour operators, student/youth operators, attraction pass companies, and member benefit programs
What’s Included
-
Pre-arranged meetings with vetted trade buyers
-
Balanced itineraries with time for presentations, networking, and travel
-
Equal exposure for each participant
-
On-site leadership and coordination by Explore Marketing
-
Meeting notes and follow-up support after the mission
Investment
-
Boutique Group Sales Missions: $2,800 per organization (excluding travel and accommodations)
-
Custom Sales Missions for DMOs: Pricing available on request
Why Join an Explore Marketing Sales Mission?
-
Led by an experienced organizer who has run sales missions since 2016
-
Small groups = more personalized attention
-
Meetings with decision-makers who can buy or influence purchasing
-
Coordinated schedules and logistics handled for you
-
Post-event follow-up to keep conversations moving
Upcoming Sales Missions
Mon, Dec 01Kick off December by connecting with top travel trade buyers in Milan, Zurich, and Frankfurt. Meet key decision-makers driving inbound travel to the USA. With Germany as the 3rd largest inbound market, this mission offers a prime opportunity to increase visitation from these important markets.