Tourism Sales & Marketing Services for the Travel Trade
Our Services
Helping Attractions, Sightseeing Companies & DMOs Grow Bookings Through the Travel Trade
We partner with US-based and international attractions, sightseeing companies, museums, and destination marketing organizations (DMOs) to increase bookings through the travel trade. This service is designed to be accessible for both established organizations and those entering new markets for the first time. Whether your goal is to grow OTA sales, reach international tour operators, or strengthen existing trade relationships, our services provide strategic guidance and practical solutions that connect you with the right buyers. Our services are flexible and can be tailored to both ongoing representation and short-term project work.
Our Areas of Expertise
Travel Trade Representation
Strategic representation at sales missions, trade shows, and in-person meetings to build relationships with key travel trade buyers worldwide. This ensures your product is introduced, explained, and advocated for by someone who understands both your goals and the buyer’s needs.
Travel Trade Marketing
Planning and advising on cost-effective promotions, seasonal features, and content updates that help your product stand out to travel trade buyers with messaging that inspires inclusion in itineraries.
Contracting & Distribution
Identifying, recommending, and supporting the right travel trade distribution partners, with guidance on rates, terms, and product setup.
Strategic Sales & Marketing Plans
Clear, actionable roadmaps to grow bookings, from market prioritization and buyer targeting to seasonal timelines and trade show recommendations.
Custom Sales Missions for DMOs
Tailored small-group sales missions connecting destinations and their members with priority buyers in targeted markets.
Boutique Small Group Tourism Sales Missions
Shared-cost, small-group sales missions giving individual tourism suppliers direct access to targeted travel trade buyers.
Project-Based Consulting
Not every organization needs ongoing representation. We also offer flexible, project-based support for tourism businesses worldwide.
Typical projects include:
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OTA setup and listing optimization
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Travel trade readiness and distribution strategy
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Market entry planning for new destinations or experiences
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Sales audits and performance reviews
Projects can be structured around a defined scope and timeline, making this a practical option for smaller teams, new businesses, and organizations testing new markets.
Who We Work With
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Attractions & museums looking to grow FIT and group sales.
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Sightseeing companies aiming to expand distribution.
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Destination marketing organizations supporting their member businesses.
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Tourism suppliers seeking new trade partnerships.
Frequently Asked Questions
What are travel trade buyers?
Travel trade buyers include OTAs, tour operators, receptive operators, attraction pass companies, and student/youth travel specialists who package and sell tourism products.
Do you work internationally or only in the USA?
While based in the United States, we work with both domestic and international buyers, often connecting U.S. suppliers with key markets in Europe, Asia, and beyond.
Do you work with tourism businesses outside the United States?
Yes. We support both U.S. and international clients, including destinations, attractions, tour operators, and DMCs.
Can you help us attract U.S. travelers?
Yes. We help international partners connect with U.S.-based tour operators, OTAs, and travel trade buyers.
What makes your sales missions different?
We keep our missions small and focused, and affordable, giving each participant equal presentation time and ensuring every meeting is relevant and well-prepared.
Can you help us choose which trade shows to attend?
Yes. Trade shows are included in our strategic planning services. We’ll help you determine which events are the best fit for your goals and budget.
Do you offer short-term or project-based support?
Yes. Many of our clients start with project-based work such as OTA setup, market entry strategy, or distribution reviews.
Next Steps
Explore each service page for more details, or contact us to discuss your goals and the markets you want to reach.