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Branding and Pricing

Contracting & Distribution

What we do

 

We help attractions, sightseeing companies, and destinations get their products onto the right travel trade sales channels without overcomplicating the process or wasting budget. That means connecting you with OTAs, tour operators, receptive operators, and ticket resellers who can sell your product to their audiences.

This work can support both U.S.-based suppliers and international tourism businesses looking to reach high-value travelers from the United States or other global source markets. For new attractions, sightseeing companies, and activity providers, distribution setup can often be the fastest way to begin generating measurable sales.

 

Our role is strategic:

  • Identify the right distribution partners for your market and product.

  • Review and advise on commission structures, net rates, and terms.

  • Guide you through contracting so onboarding is smooth and error-free.

  • Recommend product bundling, packages, or passes that can expand your reach.

  • Support OTA setup and listing optimization for platforms and attraction pass providers.

  • Help international suppliers evaluate the right channels for reaching U.S. outbound travelers.

  • Structure distribution projects in phases, making the process practical for smaller teams and new tourism businesses.

Who it’s for

 

  • Attractions and sightseeing companies looking to expand their sales network.

  • DMOs supporting member businesses in accessing new trade channels.

  • Tourism suppliers seeking better visibility and more consistent bookings through the trade.

 

 

The buyers we work with

 

Global OTAs, regional tour operators, receptive operators, student group operators, attraction pass companies, and specialist resellers.

 

 

How we work

 

  • Assess: Review current distribution and identify gaps or overlaps.

  • Recommend: Suggest channels with the strongest potential based on your goals.

  • Advise: Provide guidance on rates, terms, and inclusions to make your product appealing to trade buyers.

  • Support: Help coordinate product setup, ensuring descriptions, inclusions, and images are ready for launch.

 

 

What you get

 

  • A practical distribution roadmap that can be implemented as a focused project or phased engagement.

  • Support with OTA and reseller positioning to improve visibility, conversion, and revenue potential.

  • Advice on competitive rates and commission structures.

  • Guidance for product copy and image requirements to meet partner specs.

  • Support during the onboarding process to prevent delays or errors.

 

 

What we don’t do

 

We’re not a booking platform or ticketing provider: we focus on building the right relationships and making sure your product is well-positioned for trade sales.

FAQs - Contracting & Distribution

Which OTAs do you work with?

We support distribution across major platforms such as Viator, GetYourGuide, Klook, Trip.com, Tiqets, Headout, and others, as well as attraction passes and reseller networks.

 

Is OTA distribution really the fastest way to generate revenue?

In many cases, yes. For new or expanding suppliers, OTAs can quickly provide visibility and bookings, especially when listings and pricing are optimized.

 

Can you help us if we’ve never worked with OTAs before?

Absolutely. We regularly support new attractions and activity providers with onboarding, pricing strategy, and listing optimization.

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