Explore Marketing Announces Latest Addition To Its Growing List Of Clients - Central Park Sightseein
New York City, NY, June 1, 2017 – Explore Marketing is pleased to announce Central Park Sightseeing as its newest client beginning today.
As the travel trade and marketing communications representation firm for Central Park Sightseeing, a tour company offering tours of Central Park, by bike, foot, pedicab and horse carriage, Explore Marketing is responsible for expanding Central Park Sightseeing’s presence in international key markets such as China, India, Australia, New Zealand and Germany through travel trade efforts and creating awareness of the products through media and public relations campaigns.
To kick-off the project, Explore Marketing will review existing international tourism sales and marketing efforts, budgets, accomplishments, and challenges, before designing and implementing an annual sales and marketing plan for the international leisure, group and trade market segments.
“We are excited to be appointed the representation firm to represent Central Park Sightseeing – a tour company offering a vast array of products and services that will enhance the visitor experience to New York City,” said Stefan Merkl, Owner, Explore Marketing. “We will work actively with key receptive tour operators to include Central Park Sightseeing tours on their inventories, and continue to strengthen relationships and collaborate with DMOs such as NYC & Company, New York State Division of Tourism – ILOVENY, and Brand USA.”
“As our business grows, it is time we review our strategies to include more initiatives to promote our products internationally,” said Hakan Ugdur, CEO, Central Park Sightseeing. “Explore Marketing is a well-respected organization within the travel trade industry and through this partnership, we can increase opportunities to engage more closely with our key audience in the most cost-effective way. In addition to that, we also recently expanded and opened two new office locations in Manhattan to service visitors interested in biking across the Brooklyn Bridge, as well as the Manhattan waterfront.”
About Explore Marketing
Explore Marketing is an international tourism consulting and destination marketing company, offering solutions to attractions of all sizes, as well as destinations, to stretch their budgets and resources to engage with the international travel trade more effectively. The primary goal is to extend the bandwidth and knowledgebase of clients, by giving clients the tools and skills to engage with the international travel trade over the long term.
About Central Park Sightseeing
Central Park Sightseeing has been a one-stop shop for visits to Central Park since 2010. The company is dedicated to providing their customers with a unique and unforgettable Central Park experience. With services ranging from horse and carriage rides to horseback riding, bike tours to bike rentals, rollerblading to ice skating, and everything in between, Central Park Sightseeing ensures a day in Central Park that you’ll never forget!